Back Into the Lab

Getting case studies together presents an opportunity to brush the dust off of past work and bring it up to date. Juxly has moved on since I designed their initial brand identity in 2016, but the work stands out, and good work should always live on.

Juxly is an Electronic Medical Records (EMR) software company, and though their current identity has taken a side step to the expected, their enterprise endures. The work demonstrated here reflects what was initially presented and what I recommended, with a new brand expression elevating Juxly from a follower to a leader in EMR software.